Winter has a way of changing what looks right on the face. Richer tones come forward, tortoise shell deepens, and frames with a bit more presence start to feel like the obvious choice. It's a small shift, but it's one we notice every season.
Our curated winter selection includes Fendi, AHLEM, Loewe and Moscot. We know these collections down to the detail, from construction to how each shape sits on different faces. That's what lets us guide you toward the pair that suits winter, and suits you.
None of it means much, though, without a proper eye exam first. Good frames deserve a prescription that's actually right.
Winter tends to be when eyes work hardest: shorter days, more screen time, less natural light. It's also a good time to book an eye test, before the summer rush and before longer, darker evenings put more strain on your eyes than you might realise.
Eye tests are carried out by Jas, co-owner and optometrist. Lens fitting and adjustments happen in-store, alongside complimentary styling sessions, so the frame and the prescription behind it are sorted together, not as separate steps. Good eyewear deserves that level of attention, and so do your eyes.
Your home for Fendi, Ahlem, Loewe, Moscot and the eye exam to get you sorted.
Fendi eyewear has a way of feeling both directional and easy to wear, and the FE50087I is a prime example: a classic optical shape in tortoiseshell with just enough of the house's detailing to feel unmistakably Fendi. It's the kind of frame that works into a winter wardrobe without asking for attention it doesn't need.
The FE50087I and a wide range of Fendi frames are available in-store, where you can experience the craftsmanship, fit and distinctive details up close.
Inspired by the streets and quartiers of Paris, AHLEM names each frame after a place that reflects the city’s character. AHLEM The Rue Mazarine is one of the collection's standouts. In burgundy, it takes on real depth for winter, a tone that feels grounded rather than seasonal. Handcrafted in France, it's a frame built around understated detail rather than obvious branding.
We carry a range of Ahlem frames in-store, including the Rue Mazarine. Visit us in Newmarket to try it on.
Loewe’s approach to eyewear is anything but conventional. The 50097I embodies this approach, an optical finished in a deep olive tone that feels distinctly wintery without feeling too obvious. Sculptural in the way Loewe's frames tend to be, made for people who notice the details others miss.
Loewe eyewear is carried by only a small number of stockists in Auckland, with Parker & Co among that group. Visit us in Newmarket to see the 50097I and the rest of the range fitted properly.
Some frames don't need reinventing each season; they just need the right colourway. The Moscot Lemtosh in tortoise is one of those. A shape with almost a century of history behind it, worn in a tone that feels considered for the darker months without straying from what makes Lemtosh a classic in the first place.
Our Moscot range includes the Lemtosh in tortoise alongside the brand's other signature shapes. Pop in to try a pair.
Visit us at 9 Teed Street, Newmarket.
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Parker & Co
9 Teed Street, Newmarket, Auckland 1023
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